
Formbricks
Open source survey platform
The Lens
In-app surveys, website pop-ups, and link surveys, all from one platform you can self-host. The open source version is free. You get unlimited surveys, unlimited responses, targeting by user attributes, no-code survey builder, and integrations with webhooks. Self-host it and you own all your survey data.
Formbricks Cloud has a free tier (25 responses/month) and paid plans: Startup at $49/mo (250 responses), Scale at $149/mo (1,500 responses), Enterprise custom pricing. The response limits are the main gate. Self-hosting is moderate effort. Docker Compose with Postgres and the Formbricks app. The docs walk you through it, but you're maintaining a Node.js app, database, and keeping up with updates.
Solo developers: self-host for free if you want user feedback in your app. The 25 free cloud responses are too few for real use. Small teams: self-host or pay $49/mo, depends on whether you want ops or convenience. Growing teams: the $149/mo Scale tier is reasonable for the analytics and targeting features.
The catch: the response limits on Cloud plans are aggressive. 25 responses/month on free is basically a trial. And self-hosting means you're responsible for reliability; if the survey service goes down, you stop collecting feedback.
Free vs Self-Hosted vs Paid
free self hosted paid cloudFree (Self-Hosted)
Unlimited surveys, unlimited responses, in-app surveys, website surveys, link surveys, user targeting, no-code builder, webhook integrations, API access. Docker Compose deployment.
Free (Cloud)
25 responses/month. All survey types. Limited to testing and very low-volume use.
Paid (Cloud)
- Startup: $49/mo, 250 responses/month, removes branding
- Scale: $149/mo, 1,500 responses/month, advanced targeting, team features
- Enterprise: Custom, unlimited responses, SSO, dedicated support
Self-Hosted Costs
Docker Compose with Postgres. A $10-20/mo VPS handles most workloads. Ops time: ~2-4 hours/month for updates and monitoring.
Cost Comparison
- Hotjar Surveys: $32-171/mo, limited to website surveys
- Typeform: $25-83/mo, external links only (not in-app)
- Formbricks self-hosted: $10-20/mo infrastructure, unlimited everything
When to Pay for Cloud
When the $49/mo is cheaper than the time you'd spend maintaining the self-hosted instance. For a solo developer at $75/hr, that's ~40 minutes of ops time per month.
Verdict
Self-host for unlimited free surveys. Cloud plans are reasonably priced but the response limits are strict.
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