Open Source Alternatives

Alternatives to Google Analytics

Web analytics service from Google.

4 drop-in replacements

Google Analytics is a trademark of its respective owner.

Updated Apr 2026

Quick Compare

	Umami	Matomo	PostHog
Score	14	13	13
Overlap	70%	80%	70%
Migration	trivial	moderate	moderate
License	MIT License	GNU General Public License v3.0	MIT License
Best for	Everyone	Small teams	Teams with DevOps

Drop-in Replacements

Ranked by Discovery Score

Umami

1470% coverage

Privacy-focused website analytics

Umami is a privacy-focused analytics tool that gives you pageviews, referrers, device info, and custom events without cookies or personal data collection. GDPR compliant by design.

36.0k ★+110/wkTypeScriptMIT License

Matomo

1380% coverage

Leading open source web analytics platform

You self-host it, you own the data, your visitors' browsing habits stay on your servers. GDPR compliance without the headache of cookie consent banners (in most configurations).

21.4k ★+32/wkPHPGNU General Public License v3.0

PostHog

1370% coverage

Open source product analytics, session recording, and A/B testing

PostHog gives you product analytics, session recordings, feature flags, A/B testing, and surveys in one platform. Self-host it or use their cloud.

32.4k ★+131/wkTypeScriptMIT License

Plausible

1270% coverage

Lightweight privacy-friendly web analytics

Plausible gives you a clean, lightweight analytics dashboard with no cookies, no cross-site tracking, and no personal data collection. The tracking script is under 1KB.

24.5k ★+50/wkElixirGNU Affero General Public License v3.0